Advertising April 2014 (done)
- Build up social media presence
- Facebook https://www.facebook.com/thewav
- G+ Local https://plus.google.com/+WAVVentura/posts
- Twitter https://twitter.com/WorkArtVentura
- Pinterest http://www.pinterest.com/WorkArtVentura/
- WordPress https://wavartists.wordpress.com/
- Foursquare http://4sq.com/7juWPL
- Newsletter http://eepurl.com/RNKlj
- Posting daily on social media from blog archive
- Build WAV Marketing Team
- Start to Build WAV Newsletter List
Advertising May 2014
- WAV Artists Print Ads in Local Papers
- New WAV Artists Articles (15)
- Send out Newsletter – Featuring Artists (1)
- Fundraise / Seek Sponsors
- Deadline for WAV artists who want to be included in June event PR
Advertising June 2014
- Start WAV Commercials (NEED $2,500+ in sponsorship)
- Send our PR
- Articles on featured WAV Art Walk happenings
- Newsletter – Featuring happenings (2)
Advertising July 2014
- WAV Featured Artist – Poster
- WAV – Program
- Studio Guide – Map
- Large Street – Banners/Signs
Marketing for 2014 has 3 areas of focus
- Content / Publishing
- Ad Sponsorships / PR, Newsletter & List Mgmt.
- Social Media / Reputation Mgmt.
Resources for Marketing & Advertising
Online Search Listings
- https://www.google.com/business/placesforbusiness/
- https://foursquare.com
- http://smallbusiness.yahoo.com/local-listings/basic-listing/
- https://www.bingplaces.com
Free Flyers and Online Event Promotion
Local Media Event Listings